The Liverpool F.C. merchandise is currently available in Meta Avatar stores on Facebook, Messenger, Instagram
Meta Platforms recently announced that Liverpool football club has debuted its collection of virtual apparel.
The Liverpool F.C. merchandise is currently available in Meta Avatar stores on Facebook, Messenger and Instagram. It will be available in virtual reality later this year. The recent offering of football club virtual merchandise as avatars is expected to attract sports fans around the globe to Meta’s family of apps and boost user growth. The merchandise is available in the United States, Canada, Mexico, Thailand, Spain, Italy and the U.K.
Meta is planning to build the metaverse as an independent e-commerce platform. To do so, it is investing heavily in building its virtual reality space to give customers an immersive experience in terms of various aspects like social networking and gaming.
Meta previously collaborated with StatusPro to launch NFL PRO ERA on Meta Quest 2. Gamers can put on their virtual cleats and experience what it feels like to be part of a real game.
Meta’s recent announcement comes right after the company launched its first high-end virtual reality (VR) headset, Meta Quest Pro. The VR headset will begin shipping on Oct 25, priced at $1,499.99.
With its recent launch of a new VR headset and collaboration with big organizations, Meta is on track to build the metaverse on which the company is banking its future. To build the metaverse, Meta has also partnered with PyTorch foundation co-founder Microsoft MSFT.
Microsoft Chairman and CEO Satya Nadella joined Mark Zuckerberg at the Meta Connect event to announce the new partnership, bringing new work and productivity tools to Meta Quest Pro and Meta Quest 2 next year. These include apps like Microsoft Windows 365 and Microsoft Teams and the ability to join a Teams meeting from inside Meta Horizons Workrooms.
